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Hettich Unveils Application Centre in Mumbai
April 9, 2024
Hettich, the German lifestyle brand and one of the world's foremost manufacturers of furniture fittings and innovative design solutions, has unveiled their new flagship store in Mumbai. This store marks the debut of the new look and format of their Hettich Application Centres in India. The modified layout epitomises the fusion of innovation and aesthetics, creating modern elegance that sets a new standard in design.
The new contemporary design of their Hettich Application Centre includes live cooking demos for consumers to fully experience the functionality of the built-in appliances, trend-setting furniture designs and fitting products recognised for their optimal functionality. The next-level Application Centre promises consumers an interplay of reflections – steel, glass, and more, harmonising to craft a space showcasing their diverse product range.
The space exudes a chic elegance, with red lines on the floor guiding visitors seamlessly, reflecting the dynamic feel of the new store. Photo Courtesy: Hettich India
Speaking on the launch of the new format of the Applications Centre, Andre Eckholt, Managing Director of Hettich India, Middle East, Africa & SAARC, said, “Hettich pioneered the concept of APC in the industry in India in 2010 and has come a long way since then. With the unveiling of our upgraded Hettich Application Centre, we plan to elevate innovation, crafting an immersive experience where creativity intersects with craftsmanship. This flagship store in Mumbai is more than a showroom; it's a celebration of innovation meeting aesthetics in a symphony of modern elegance. With access to our professional design services, customers can tap into our expertise to shape their living spaces into aesthetic yet functional interiors. This marks another significant step forward in our journey to redefine the future of interior design that truly enhances the way we live.”
The space exudes a chic elegance, with red lines on the floor guiding visitors seamlessly, reflecting the dynamic feel of the new store. Inspired by Hettich's steel products, the store embodies a blend of strength and transparency, harmonising robustness with the lightness of glass. Tinted glass, reflecting their signature brand colours, adds a contemporary flair, while the mirror-adorned ceiling elevates spatial perception, immersing patrons through a design innovation journey.
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