Up Brings AI to Kitchens with Smart Cooking Assistant, Delishup

Consumer hardware startup, Up launched its Smart Cooking Assistant, the Delishup. It aims to level up young Indians who are looking to cook more often at home. The 8" touchscreen displays a wide selection of recipes with simple instructions and the smart cooking jar automates the tedious process of cooking including chopping ingredients and automating stirring. 

Delishup, powered by Up AI continuously monitors the food that is being cooked, be it Indian, Continental or Oriental. The Up AI has cooking models grounded in food science and is trained by expert home cooks, chefs and the 5000+ dishes that have already been cooked on it by a diverse set of consumers. Offering never before abilities like 'Pausing' cooking and 'Active' cutting. The product offers different blade settings that allow it to chop vegetables in various techniques - be it fine slices or chunky cuts. The algorithms on Delishup automatically stir food, with the blade doubling up as a spatula and tossing soft ingredients like paneer and leafy vegetables. Up AI is rapidly learning from consumer input and preferences, constantly improving the cooking experience and the quality of recipes. These improvements are rolled out to all active devices, making all smart cooking assistants better with time and use.

Commenting on the launch, Mahek Mody, CEO & Co-founder, Up, said, "Technology is transforming the way we interact with our home appliances, making them smarter, more efficient, and more connected than ever before. With advancements in artificial intelligence, the Internet of Things, and other cutting-edge technologies, home appliances should be able to do more. At Up, we want to be at the forefront of this transition and lead the way in creating innovative, connected appliances that truly level up our customers' lives. Features like automated meal planning to health goals, integration with quick grocery delivery and portion control are coming."